Drink responsibly, but do drink.

Drink responsibly, but do drink.

Photo credit: Getty Images for Barcardi

Tennis Grand Slam Champion Rafael Nadal served for the first time since Wimbledon this weekend as he shook up some cocktails and mocktails for twenty Bacardi Limited competition winners who had flown into Mallorca, Spain.

Rafael Nadal is a Tennis Grand Slam Champion and widely regarded as one of the best tennis players of all time.

Bacardi Limited hosted the twenty winners from its “Ace Rafa’ online virtual reality video game on Rafa Nadal’s home island of Mallorca, when the lucky few were flown in from around the globe, to meet with the tennis star. The competition was part of the Bacardi Limited award-winning “Champions Drink Responsibly” social responsibility campaign featuring its Global Social Responsibility Ambassador Rafael ‘Rafa’ Nadal.

“It was an amazing weekend and I enjoyed welcoming the winners to Mallorca. They had their chance to try to “Ace” Carlos using the RoboServ 3000, which was a pretty daunting prospect without their tennis expertise!” said Rafa Nadal.  “I’m happy that so many people engaged with the “Ace Rafa” game online and that through the ongoing Bacardi Limited “Champions Drink Responsibly” campaign we are able to communicate the importance of drinking responsibly to a global audience. It is an important campaign to me, and I hope I can put across the message that drinking is good in moderation and the Bacardi Limited campaign promotes the message that drinking should be about quality not quantity. I hope the fans keep following our campaign on Facebook and look out for more exciting promotions and news soon.”
 
“I would like to thank Bacardi Limited and Rafa for an incredible weekend. The chance to meet Rafa, one of the world’s greatest tennis players, has been an unforgettable experience,” said Tom Lindtner the winner from Germany. “I have learnt a lot about practical ways to enjoy a night out responsibly by planning ahead and trying some delicious mocktails.”

“We were happy to be able to offer a once-in-a-lifetime prize to the winners who engaged with our “Champions Drink Responsibly” campaign. We aim to engage consumers with social responsibility messaging and to communicate such in impactful and interesting ways. We have a perfect ambassador with Rafa to help us do that,” said Chris Searle, Global CSR Director, Bacardi Limited.

The moral of the story: Drink responsibly and get thee to Europe, Washington is over until September.

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